Marketing Specialist

We are seeking a B2B Marketing Specialist to join our team. The ideal candidate will have experience in developing and implementing B2B marketing strategies that generate leads and drive revenue growth. The B2B Marketing Specialist will work closely with the sales team to develop and execute campaigns that target our ideal customer profile and contribute to the achievement of revenue goals.

Responsibilities:

• Develop and implement B2B marketing strategies that drive lead generation and revenue growth
• Create and manage campaigns across multiple channels, including email, social media, content and events
• Develop compelling content that resonates with our target audience
• Monitor and analyze campaign performance, and adjust strategies as necessary to maximize ROI
• Work with the sales team to develop and execute account-based marketing (ABM) campaigns

Requisite Skills:

• Copywriting
• Email marketing

Qualifications:

• Bachelor's degree in marketing or a related field
• 2-3 years of experience in B2B marketing
• Proven track record of developing and executing successful B2B marketing campaigns that drive revenue growth
• Experience with marketing automation tools and CRM systems
• Strong analytical skills and ability to use data to inform strategy
• Excellent communication and collaboration skills
• Ability to manage multiple projects and priorities in a fast-paced environment

Pay Range:

• 7-11 LPA