Content Lead

Ramp

Cape Town, Western Cape, South Africa Remote

Full time

R 60k (monthly)

Jul 27

What you’ll do

  • Define, build and maintain a high quality content pipeline to meet the needs of sales and marketing that drives website traffic and generates marketing leads (pretty standard!)
  • Manage a full content calendar, creating case studies, blog articles, web ads, social content, and other materials of forward-thinking topics helping B2C companies solve the challenges they face most in their business planning process.
  • Contributing to the Ramp user community with relevant engagement strategies and useful resources.
  • Coordinating with other teams to ensure content consistency and accuracy, including product, design, and customer success.
  • Creating collateral like landing pages, social messaging, follow-up engagement emails, and more (BTW- Ramp just acquired a media agency so that's pretty swell!)
  • Analyzing and evaluating the effectiveness of messaging to make improvements.

Who you are

  • Experience in content marketing, content writing or community management at a SaaS
  • Knowledge of the key concepts of digital marketing and the main channels and techniques including SEO, PPC, social media and content marketing
  • Excellent written English in addition to outstanding proof-reading skills
  • Excellent communication skills and the confidence to brainstorm with multiple teams and industry stakeholders
  • Ability to adapt to a rapidly changing product and respond strategically to audience needs

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